Herff Jones Book Covers and Design Materials
Herff Jones is an American company that manufactures and sells educational recognition and achievement products. For this project, they needed a logo for the Yearbook team along with a welcome package for new and old employees.
I was thrilled to know that all my designs for the yearbook templates were approved and the client was eager to build on the style that we established.
All content was developed by Heidi Ash at Schipper Design and the creative process was under the direction of Kathy Schipper
For the interior pages, the books needed to be appealing to young students, and the design needed to be flexible so that each school could add their own information.
The font named Doodle was created with the intention of giving each letter a fun personality. This was specifically made for middle school and high school. Additionally, I created another fun custom alphabet that was designed with a gender neutral color palette, rough geometric shapes, and gritty textures.
